Conway is a medium-sized city located in the state of South Carolina. With a population of 27,985 people and 17 associated neighborhoods, Conway is the 18th largest community in South Carolina. Conway has seen a significant amount of newer housing growth in recent years. Quite often, new home construction is the result of new residents moving in who are middle class or wealthier, attracted by jobs, a healthy local economy, or other amenities as they leave nearby or far away areas for greener pastures. This seems to be the case in Conway, where the median household income is $54,841.00.Unlike some cities, Conway isn’t mainly white- or blue-collar. Instead, the most prevalent occupations for people in Conway are a mix of both white- and blue-collar jobs. Overall, Conway is a city of sales and office workers, service providers, and professionals. There are especially a lot of people living in Conway who work in sales jobs (15.07%), office and administrative support (10.04%), and food service (9.71%). Also of interest is that Conway has more people living here who work in computers and math than 95% of the places in the US. In addition, Conway is a major college town that has a very high percentage of its residents over 18 years old who are college students. Naturally, collegiate life has a major influence on local Conway culture, lifestyle and entertainment options. Conway really pulses to the beat of the academic calendar. In Conway every fall, returning students reinvigorate the community, who you will notice are all over town, buying groceries, out with friends, and getting acquainted or re-acquainted with each other and Conway. One of the beneficial effects that colleges provide is that they tend to be lasting institutions that deliver direct economic benefits to the local economy in the form of such things as jobs for faculty and staff, and spending by students. Conway benefits directly from this. In terms of college education, Conway is nearly on par with the US average for all cities of 21.84%: 19.13% of adults 25 and older in Conway have a bachelor's degree or advanced degree. The per capita income in Conway in 2022 was $25,243, which is lower middle income relative to South Carolina, and low income relative to the rest of the US. This equates to an annual income of $100,972 for a family of four. However, Conway contains both very wealthy and poor people as well. Conway is an extremely ethnically-diverse city. The people who call Conway home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Conway residents report their race to be White, followed by Black or African-American. Important ancestries of people in Conway include German, Irish, English, Italian, and Scottish. The most common language spoken in Conway is English. Other important languages spoken here include Italian and Spanish.