Naples, FL
REAL ESTATE & DEMOGRAPHIC DATA





Naples profile


Living in Naples


Naples is a medium-sized coastal city (i.e. on the ocean, a bay, or inlet) located in the state of Florida. With a population of 22,088 people and 61 constituent neighborhoods, Naples is the 130th largest community in Florida.

Naples home prices are not only among the most expensive in Florida, but Naples real estate also consistently ranks among the most expensive in America.

Naples is a decidedly white-collar city, with fully 91.00% of the workforce employed in white-collar jobs, well above the national average. Overall, Naples is a city of sales and office workers, managers, and professionals. There are especially a lot of people living in Naples who work in sales jobs (21.50%), management occupations (16.10%), and healthcare (10.63%).

One interesting thing about the economy is that relatively large numbers of people worked from their home: 19.19% of the workforce. While this number may seem small overall, as a fraction of the total workforce this is high compared to the rest of the county. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

Another notable thing is that Naples is an extremely popular destination for tourists and seasonal residents. So much of the population is seasonal such that the city’s population swells significantly during the vacation season, and drops again when the season ends. Because of this, much of the local economy is centered around tourism; some businesses may be operated only during the high season. During the low season, year-round residents will notice that the city is a substantially quieter place to live.

In addition, Naples is home to many people who could be described as "urban sophisticates". Urban sophisticates are people who are both educated and wealthy, and thus tend to be older, richer, and more established than young professionals. "Urban sophisticates" is not just about being educated and well-off financially: it is a point of view and state of mind, one that you might call 'urbaneness'. But such people can and do regularly live in small towns, suburbs and rural areas, as well as in big cities. They read, support the arts and high-end shops, and love travel.

One of the nice things about Naples is that it is nautical, which means that parts of it are somewhat historic and touch the ocean or tidal bodies of water, such as inlets and bays. Because of this, visitors and locals will often go to these areas to take in the scenery or to enjoy waterfront activities.

Do you have a 4-year college degree or graduate degree? If so, you may feel right at home in Naples. 56.68% of adults here have a 4-year degree or graduate degree, whereas the national average for all cities and towns is just 21.84%.

The per capita income in Naples in 2018 was $110,423, which is wealthy relative to Florida and the nation. This equates to an annual income of $441,692 for a family of four. However, Naples contains both very wealthy and poor people as well.

The people who call Naples home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Naples residents report their race to be White, followed by Black or African-American. Important ancestries of people in Naples include German, Irish, English, Italian, and Polish.

The most common language spoken in Naples is English. Other important languages spoken here include Spanish and French.