Madison, WI

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Madison, WI Real Estate Data

Source & Methodology

Analytics built by:   Location, Inc.

Raw data sources:   American Community Survey (U.S. Census Bureau), U.S. Department of Housing and Urban Development, Federal Housing Finance Agency.

Date(s) & Update Frequency:
  • Home Values, Rents: Reflects Q1 2019. Updated quarterly.
  • Setting, Housing Stock, Homeownership: 2017 (latest available). Updated annually.

Methodology:   NeighborhoodScout uses over 600 characteristics to build a neighborhood profile… Read more

Madison Housing Market Information

With 255,214 people, 107,890 houses or apartments, and a median cost of homes of $281,359, Madison real estate is some of the most expensive in Wisconsin, although Madison home values aren't among America's most expensive.

Single-family detached homes are the single most common housing type in Madison, accounting for 42.57% of the city's housing units. Other types of housing that are prevalent in Madison include large apartment complexes or high rise apartments ( 39.26%), duplexes, homes converted to apartments or other small apartment buildings ( 12.48%), and a few row houses and other attached homes ( 5.11%).

People in Madison primarily live in small (one, two or no bedroom) single-family detached homes. Madison has a mixture of owner-occupied and renter-occupied housing.

There is a lot of housing in Madison built from 1970 to 1999 so parts of town may have that "Brady Bunch" look of homes popular in the '70s and early '80s, although some of these houses were built up through the early '90s as well. There is also a lot of housing in Madison built between 1940-1969 ( 27.43%). A lesser amount of the housing stock also hails from between 2000 and later ( 19.70%). There's also some housing in Madison built before 1939 ( 13.60%).

Madison Home Appreciation Rates

Appreciation rates for homes in Madison have been tracking above average for the last ten years, according to NeighborhoodScout data. The cumulative appreciation rate over the ten years has been 22.29%, which ranks in the top 40% nationwide. This equates to an annual average Madison house appreciation rate of 2.03%.

Over the last year, Madison appreciation rates have trailed the rest of the nation. In the last twelve months, Madison's appreciation rate has been 3.21%, which is lower than appreciation rates in most communities in America. In the latest quarter, NeighborhoodScout's data show that house appreciation rates in Madison were at -0.62%, which equates to an annual appreciation rate of -2.44%.

Notably, Madison's appreciation rate in the latest quarter is one of the lowest in America.

Relative to Wisconsin, our data show that Madison's latest annual appreciation rate is lower than 70% of the other cities and towns in Wisconsin.

One very important thing to keep in mind is that these are average appreciation rates for the city. Individual neighborhoods within Madison differ in their investment potential, sometimes by a great deal. Fortunately, you can use NeighborhoodScout to pinpoint the exact neighborhoods in Madison - or in any city or town - that have the best track record of real estate appreciation, by the latest quarter, the last year, 2 years, 5 years, 10 years, or even since 2000, to assist you in making the best Madison real estate investment or home purchase decisions.

Average Home Values


Median Home Value:


Value Range
> $1,183,000 0.6
$887,001 - $1,183,000 0.9
$591,001 - $887,000 3.9
$473,001 - $591,000 5.7
$355,001 - $473,000 14.7
$236,001 - $355,000 34.1
$118,001 - $236,000 35.0
$59,001 - $118,000 2.9
$0 - $59,000 2.3

Very High for WI
High for Nation

Value Relative to Nation Value Relative to State
21.6233576642336 11.9096509240246

Number Of Homes And Apartments:

Madison Appreciation Rates

Time Period Total Appreciation Avg. Annual Rate Compared To
Compared To
Latest Quarter:
2018 Q4 - 2019 Q1
Last 12 Months:
2018 Q1 - 2019 Q1
Last 2 Years:
2017 Q1 - 2019 Q1
Last 5 Years:
2014 Q1 - 2019 Q1
Last 10 Years:
2009 Q1 - 2019 Q1
Since 2000:
2000 Q1 - 2019 Q1
77.33% 3.02%
* 10 is highest

Rent & Ownership


Average Market Rent:
$1,276 / per month

Homeownership Rate

Owners 45.38
Renters 54.62
Vacant 4.25

Housing Market Details


Age of Homes

2000 or Newer 19.7
1970 - 1999 39.3
1940 - 1969 27.4
1939 or Older 13.6

Types of Homes

Single-Family 42.6
Townhomes 5.1
Small Apt. Buildings 12.5
Apt. Complexes 39.3
Mobile Homes 0.6
Other 0.0

Home Size

No Bedroom 5.53
1 Bedroom 17.21
2 Bedrooms 32.05
3 Bedrooms 30.65
4 Bedrooms 11.84
5 or more bedrooms 2.72