Primera is a somewhat small town located in the state of Texas. With a population of 5,290 people and two associated neighborhoods, Primera is the 367th largest community in Texas. There's nothing like the smell of a brand new house, and in Primera, you'll find that a large proportion of houses were recently built. New growth in residential real estate is an indication that people are choosing to move to Primera, and putting down their money on brand new construction. Primera’s real estate is, on average, some of the newest in the nation. Primera does seem to be experiencing an influx of affluent people, because the median household income is $61,108.00.

Telecommuters are a relatively large percentage of the workforce: 10.78% of people work from home. While this number may seem small overall, as a fraction of the total workforce it is high relative to the nation. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

The overall crime rate in Primera is one of the lowest in the US. This makes it one of the safer places to live in the country in terms of crime.

Primera is a small town, and as such doesn't have a public transit system that people use to get to and from their jobs every day.

The education level of Primera citizens, measured as those with bachelor's degrees or advanced degrees, is similar to the national average for all American cities and towns. 20.77% of adults 25 and older in Primera have a college degree.

The per capita income in Primera in 2018 was $22,931, which is lower middle income relative to Texas, and low income relative to the rest of the US. This equates to an annual income of $91,724 for a family of four. However, Primera contains both very wealthy and poor people as well.

Primera is an extremely ethnically-diverse town. The people who call Primera home describe themselves as belonging to a variety of racial and ethnic groups. People of Hispanic or Latino origin are the most prevalent group in Primera, accounting for 82.05% of the town’s residents (people of Hispanic or Latino origin can be of any race). The greatest number of Primera residents report their race to be White, followed by Black or African-American. Important ancestries of people in Primera include German, Scandinavian, English, French, and European.

The most common language spoken in Primera is English. Other important languages spoken here include Spanish and Polish.